The Butt Butler is #KickingRash

bpThings I like, hamburgers, nights out, and sleeping. Things I don’t like, making the bed, picking up toys, and jumping on my furniture. That is why I am working with Boudreaux’s Butt Paste® to start #KickingRash and taking names. For this post I have partnered with Life of Dad and Boudreaux’s Butt Paste®, but my opinions are my own.

Taking care of an itchy booty is just one of the things this dad does for his kids. So much that I might as well consider myself employed as the resident butt butler to these kids. “DAAAADDDYY!!, BOOOTYYY!!” is all I need to hear to know what needs to be done. When my kiddos have a red booty they need something that’s going to work and work fast. Bourdreaux’s® new Maximum Strength Butt Paste® is exactly what is needed when those little butts get too red. With no harsh ingredients it’s amazing how being formulated with 40% Zinc Oxide can start relieving diaper rash in as little as three hours!

What I really like about the product is that while it’s great to use with your own kids, it’s also a good gift for baby showers. You could go with one of the other creams, but seeing someone’s face opening up Butt Paste, it’s great. It’s pediatrician recommended so why not pick some up. You can get it at stores like Target and Amazon!

So Bourdreaux’s® sent me the new Maximum Strength Formula Jar, and it does exactly what it’s supposed to do. My kids are super happy after the Butt Butler visits. I would even be bold as to claim that the Butt Butler is more popular at bringing joy and happiness to our family than even Santa. That’s right, the big red jar is even better than the big red guy.

I bet you’re thinking, “How can this dad be so confident that something called Butt Paste® is better than Santa?” Well, I am glad you asked, because I am going to prove it!

ButtPasteHere in exhibit A; you can see very clearly how Butt Paste® can easily take care of messy bed. I’m not the best bed maker, but you can see that Boudreaux’s Butt Paste® does a pretty good job.

Sure it’s just the bed. It’s not like I’m not gonna mess it up again. But this Butt Butler likes keeping my bed beautiful, I just don’t like making it. Thanks Butt Paste®!

In my next example you can see how a messy floor covered with toys can be cleaned up with ease. The over 2x the rash fighting ingredient of Butt Paste® makes cleaning up these toys a breeze.

Last but not least, the kids themselves. Yeah Butt Paste® takes care of the rashes and itchy booties of these two adorable monsters, but what about their behavior?

I mean, we already see that Butt Paste is #KickingRash at making beds and picking up toys. How about getting these two stuntmen to calm down. Watch and see.

Imagine that! Butt Paste® does wonders on the kids themselves! Actually, it doesn’t but I sure wish it did. It works so well that I could have sworn that it was going to make my bed, pick up the toys, and keep the kids from jumping around the house. I guess the Butt Butler will just have to start #KickingRash myself.

Be sure to follow Butt Paste® on social media!

buttpaste.com facebook.com/buttpaste buttpaste instagram.com/buttpastebaby

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#ISleepTo Be Amazing



Sleep. It is probably my favorite thing to do. Yeah, kids, wife, family, etc. They are all amazing and awesome to be around but sleep, oh sleep, it is quiet. It is relaxing. It is dreamy, literally.

Sleeping is how I reset and recharge my body as well as my mind. It’s important for everyone to get rest. Unfortunately for some it’s easier than others. My wife and I have had plenty of conversations about how “easy” it is for me to fall asleep, while she may lay restless for hours before finally getting just a fraction of sleep she feels like she could have gotten. Enter sleep monitoring.

SleeptrackerWe could wear a special bracelet or some other wearable device but for us, that just doesn’t work. Personally, I don’t think they are fashionable. I’m happy with my nice beautiful watch and don’t need another gadget that I have to charge on my wrist. Beautyrest to the rescue. Their Sleeptracker monitor was a great solution to a specific need. The Beautyrest Sleeptracker monitor is super simple to setup. Just place the sensors under your mattress where you sleep (in-line with your pillows), plug the wires into the processor, sync up to the app, and you are ready to go. I was very curious how my data would come back. For forever I have always told my wife that it probably takes me about seven minutes to fall asleep. I never measured this so I was excited to learn that after the first night my “Time To Sleep” was six minutes. Six minutes! That’s awesome! After a few more days my “Time To Sleep” has averaged out to 18 minutes. I think I can get that average back down after using the product more.

The other data provided was incredible. Avg heart rate, breathing rate, efficiency, deep, light and REM sleep times, and more. Since I was already confident in how well I sleep I wasn’t surprised to see good percentages with just about everything. What I was surprised to see is that I don’t sleep as much I as I think I should. On a day when my wife let me “sleep-in,” my data was awesome. I need more days like that.

IMG_8494Because I already feel like I sleep pretty good I wasn’t sure how I could use Beautyrest’s Sleeptracker monitor to improve my sleep but then it happened. So when the unit came in the mail and I got it setup it was a work week, so I wasn’t sure about using the Sleep Cycle Alarm feature. I didn’t want to be late. Typically, I have my alarm clock set for 5:30A.M. and 5:50A.M. (just in case). Most of the time I am hitting snooze from 5:30 all the way to 5:50. This has two repercussions; 1) doesn’t make my wife happy and 2) I sometimes wake up groggy, even though I knew I got plenty of sleep I wasn’t sure why. So I started looking at the graphs in the app. I noticed that a lot of times I am in REM sleep right before I wake up. I read that it is best to wake up when you are in light sleep, so I decided to try out the Sleep Cycle Alarm. Instead of setting an alarm to go off at specifically 5:30, you give it a range of say 5:30-6:00, the Sleep Cycle Alarm will work with the senors and determine when you are at your lightest sleep and sound the alarm at that time. If you are not in a light sleep stage by the end of the range then the alarm will sound regardless.

So with this data I was able to use the Sleep Cycle Alarm to start waking me up during my lightest sleep. In turn I have actually been waking up just a little bit earlier than usual but I feel pretty good when I wake up too. Even though I know I can hit snooze, I don’t and I start my day. I feel so much better because of this change.

As I said earlier, sleeping is how I reset and recharge my body as well as my mind. It’s how I become amazing. If I am tired and groggy, I’m not amazing. Beautyrest’s Sleeptracker monitor is proving how getting a little bit of data can make a difference. When at home I can’t be in a bad mood because I didn’t sleep great or having an alarm go off at the wrong time. The same goes for work. Being as amazing as me just doesn’t happen overnight. It takes precision planning and sleep monitoring.  Oh and that photo at the top. That’s me monitoring my sleep. It’s as easy as that. Credit to my wife for taking the photo. I’m glad she highlighted my nose. Look at the size of that thing. Yikes! #ISleepTo be amazing.

I have partnered with Life of Dad and Beautyrest for this campaign, but my opinions are my own.



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See St. Louis in a New Way

IMG_7908Saint Louis is a great place to be and a great place to explore. There are so many things that you can do that it may even be too much to take in all at once. There are also some great pictures of St. Louis that are floating about on the Internet but what if you had a different view. Let me introduce to you Modern Map Art.

Modern Map Art reached out to St. Louis Dad and wanted to send over a print of a map of St. Louis. If you mention St. Louis and art, I am interested in checking it out. I must say, these maps are amazing. They are very artistically detailed and have a few different styles available depending on the city. St. Louis for example has a two awesome black and white options, as well as a blue and yellow, and blue and red, which could represent the Blues and the Cardinals.

IMG_7935I asked if they could send over one of the black and white prints and I was very surprised that they sent over a full sized poster. There are options for smaller prints but having the options for full size posters is just as awesome. Once the poster arrived I carefully removed it from it’s shipping tube and noticed that the paper was of excellent quality. This poster was not like the posters your kids hang on their walls. This print is a lot heavier in material and demands to be framed. Printed on museum quality matte paper and using UltraChrome water based HDR ink-jet technology to print to the edges on every poster, brings a this beautiful print to life. It’s not necessary to frame if you really don’t want to, but I do, so I did.

I hung this amazing print in my home office and I am very happy with how it looks. It just looks incredible and brings a smile to my face seeing my home city in this artistic way. I highly recommend checking out the various St. Louis designs on Modern Map Art. If St. Louis isn’t your city, check out some of the other city map art options. There are a bunch and are all worth a click.

Modern Map Art provided St. Louis Dad with a complimentary print in exchange for an honest review. Check out Modern Map Art’s website for more amazing artistic prints of maps!

I can’t wait to show this off! Find out what it is on the blog Monday!

A post shared by Richie Williams (@dadstl) on

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You Ain’t Got Nothing On The #KingofSoup

I have partnered with Life of Dad and Idahoan® Foods for this campaign, but my opinions are my own.

kingofsoup-2St. Louis has a lot of steakhouses. They are some of my favorite places to eat. The food is always so good. I can’t complain when I have an awesome steakhouse meal in front of me. But to be perfectly honest with you, I haven’t been to a steakhouse in a few years. In my younger years my wife and I would go all the time, but now, well steakhouses are a luxury for us with having two kiddos. Typically my wife and I would drop $60-80 on a nice and filling dinner for just ourselves, add in two kids that’s even more. Plus the kids can be unpredictable when sitting for too long at a nice fancy restaurant. So we just don’t go. We go to kid friendly places instead. One day I tell myself one day.

Tkingofsoup-5hat one day has come. Idahoan®, you know the brand behind the potatoes, has come out with some new Premium Steakhouse® Potato Soups. These won’t keep you waiting either as it’s ready in just five minutes. I got all of the new flavors and had an idea, why not turn my own kitchen into a steakhouse? Admittedly, I got the idea itself from Idahoan® (they’re sponsoring this post), but think about it, it’s a great idea. You can seriously save a ton of money for your family by turning your kitchen into your own steakhouse. Don’t believe me? Well don’t worry I got all the steps below to get you started.

First off, you might want to go to the store or pull out some food and prepare your menu. My daughter and I figured we would make our own so she got out the paper and crayons and went to work. I helped a little but only when necessary. Turning your kitchen into a steakhouse is a family event, it cannot be done alone!

So once your menu is ready to rock and roll you need to start prepping the kitchen. You may need to assign duties in the kitchen because as you may not realize it but you will need yourself a chef. Dad, mom, or both can fill this role while the kids can set the table. If you have young ones you may want to help with the plates and stuff as they may be too heavy for those little hands.

kingofsoup-1So here in The Williams Kitchen we have our table ready for setting but first why not add a little decor to the walls. I had always thought keeping some of your cookware readily available looked sorta steakhouse fancy, so I went with it. Next up would be the table cloth and the dishes. We even pulled out our nice napkins for this steakhouse transformation. Just before you sit down to eat, be sure to dim the lights if you can. Light a candle or two, or maybe use a small lamp to create that steakhouse vibe. Just changing the lighting, setting the table, turning off the t.v., tablets, and putting on a nice shirt really make all the difference when sitting down to dinner with your family.

kingofsoup-6The steaks didn’t take long too cook and if you remember our delicious Idahoan® Premium Steakhouse® Potato Soup takes only five minutes to prepare so in just under 40 minutes our kitchen was ready for fancy eating. Our steaks were good as were our sides, but the soup. That was the star of the show. For this particular dinner the soup of the day was the Three Cheese Chipotle. It was as delicious as it sounds. Soup isn’t something that I usually finish at a steakhouse, but when it’s this kind of slow-cooked tasting hearty soup, I definitely made it to the bottom of the bowl (and maybe most of my daughters too).

kingofsoup-11My wife and daughter also really enjoyed the soup. My wife loves all kinds of foods so it’s easy to make her tummy happy, but my daughter, to her soup is chicken noodle, but when presented with the Idahoan® Premium Steakhouse® Potato Soup she was a little hesitant at first but with a little coaxing she finally gave it a try and loved it just as much as she loved Idahoan® mashed potatoes (which is a whole other story).

I saved the best part for last. Because this isn’t necessarily a “public” restaurant… slacks are not necessarily required! So I threw on a nice shirt but left on my shorts, and my son, well, he was rocking a polo and diaper at our table. We may not know fashion, but we know a tasty steakhouse soup and Idahoan® has dropped the mic with these easy to make, delicious, Premium Steakhouse® Potato Soups.


So am I the #KingofSoup? I totally think so. My kids think so and my wife agrees and she is always right, so I am pretty sure this isn’t some fake news! So get on out to your local market and grab some nice napkins, a couple candles, and some hearty Idahoan® Premium Steakhouse® Potato Soup!

Check out Idahoan.com for more information on the various variety of flavors and be sure to follow @IdahoanFoods on social media!

Idahoan® provided St. Louis Dad with Idahoan® Premium Steakhouse® Potato Soups as well a monetary compensation for participation in the #KingofSoup campaign. 

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